8 Ways to Use AI Images That Actually Help Your Business

DEEP DIVE
8 Ways to Use AI Images That Actually Help Your Business

AI images used to feel like a distraction to me.

Generating a monkey on a skateboard or a Ghibli version of yourself might be entertaining…

But I saw no value for my work — or my clients’.

That changed recently.

With the latest updates (especially from ChatGPT), we’ve hit the point where AI visuals are finally useful.

1. Visuals for Clients

Some ideas are easier to show than explain.

AI can help you generate a fast visual to illustrate a process, system, or funnel — without needing design skills.

Here is an example of how to help the client visualize a webinar funnel:

This isn’t about aesthetics. It’s about clarity.

2. Profile Picture Adjustments

Gemini 2.5 can take an existing headshot and clean it up or make subtle adjustments.

This works well if your current photo is decent but needs a small update.

ChatGPT still struggles with consistency, so Gemini is a safer pick here.

3. Graphic Mockups

If you’re not a Canva or Photoshop pro like me, this is a god-send.

Often we have an idea of what we want but can’t even give a basic representation of it.

You’re not creating the final asset — just giving clear direction so the person executing has something visual to work with.

4. Branding References

Describing your brand with words alone can be vague and subjective.

Feed AI a visual moodboard and ask it to generate additional concepts based on the direction you’re aiming for.

This makes creative conversations easier, faster, and more concrete.

5. Custom Memes

Memes are a very under-utilized assets for businesses i 2025.

Yes I said that with a straight face.

Upload a classic meme format and use AI to repurpose it to your message or niche.

You can skip Photoshop and still get something original and on-brand.

6. Slide Graphics

Tools like Gamma AI make great presentations quickly, but there image kinda sucks.

Use Napkin AI to generate supporting graphics for slides that need stronger visuals.

It takes seconds and gives you plenty of variations to choose from.

7. Thumbnails

If you're creating course content, lead magnets, or video assets, AI can help generate simple thumbnails.

Give it a sketch, a reference, or a clear description. The result is usable for internal content or experimentation.

This is especially useful for low-stakes content where perfection isn’t required.

8. Lead Magnet Covers

Quickly create mockups of PDFs or ebooks inside laptops, tablets, or printed formats.

This adds polish to your opt-in pages or email promos without needing a designer to build a custom asset.

These aren’t flashy use cases. They’re practical.

You won’t need to learn new software, and you can implement most of them in a few minutes. That’s the point.